shadow.png

welcome.png


sm.jpgfacebookico.jpg  twitterico.jpg  linkedin.png

Gordon_Speirs_c.jpg
Gordon Speirs
DBA President
The Dairy Business Association is embarking on new initiatives that help drive positive outcomes within the dairy industry. As most of you know, DBA was formed and structured to allow for both dairy producers and the dairy industry to work together as a whole to advance our industry. Not many farm organizations have this unique and effective structure. History has proven the DBA model has worked great, especially in the policy area as witnessed in the passage of the last Farm Bill.  We know that when an industry is aligned and working together, great things can and will happen. However, change is needed to pursue greater value for our industry. What worked in the past is not enough and will require more effort. This can only happen with your help.
 
The theme of our recent Dairy Strong event “Gain the Edge” is not meant to be a flashy phrase, rather it’s what DBA believes is important.
 
An example of our commitment to “gaining the edge” is the four core strategies adopted by our board a few months ago.
 
1)    Enhance member engagement and value
2)    Increase visibility and better internal and external communications
3)    Provide a sustainable, yet agile organizational model
4)    Be the place for industry thought leaders and innovators to collaborate
 
DBA is announcing the formation of four standing committees to develop greater opportunities to obtain our core strategies.. These committees are: Government Relations, Public Relations, Member Relations and Industry Relations.
  • Government Relations: Set annual policy agenda, serve as a sounding board on policy issues and help garner grass root support. Provide an advisory role to the board on various issues.
  • Member Relations: To keep the membership connected and engaged to the association. Provide membership engagement and recruitment plan, and provide input in increasing member value.
  • Industry Relations: To provide a mechanism to interact with our current and future corporate partners. Act as a conduit between the producers, ag organizations and agri-business members in creating better relationships, value added offerings and innovation for all members.
  • Public Relations: To develop a brand plan to extend the association’s message to all stakeholders. Provide a pro-active market communication plan to build trust and respect within and out of the industry. Act as a clearing house on industry topics that are aligned with the association’s mission. Provide a speakers bureau to the industry as well. Monitor media outlets and provide timely and creditable information
These committees are designed to engage all of you in helping us achieve our shared goals. It’s all about growing relationships with each other and building consensus on things that matter most. It means that collectively we must work together, work harder and work smarter. Your involvement is the missing and needed piece. We challenge all of you to take this opportunity to join DBA not only in spirit, but in involvement. After all, we can’t do our job without you! Please offer to get involved and help us today.
 
Best Regards,
 
Gordon_Speirs_1.jpg
 
learnmore.png join.png

pressrelases.png


TOWN OF LINCOLN, Kewaunee County, Wis. (June 23, 2015) — An activist group has taken another public swipe at the reputation of a family dairy farm in northeastern Wisconsin.
Read More

May 13, 2015 - Stevens Point - The Community Foundation of Central Wisconsin welcomes Salvation Army Milk Fund to its family of funds.
Read More

Last year's Implements of Husbandry (IoH) law, which was enacted over DBA's objections, has caused headaches for farmers all across the state. Recognizing the laws problems, its authors drafted a trailer bill to address some of the most basic problems with the law. This bill was recently signed into law by Governor Scott Walker. Here are the key changes made by the new legislation:
Read More

The Dairy Business Association of Wisconsin has hired a news media veteran as its new director of public relations. Jamie Mara joins the organization after working for 22 years in various roles in the news business, most recently as interim executive editor for Post-Crescent Media, based in Appleton, Wis.
Read More

Green Bay, Wisconsin --- Congressman Reid Ribble was clear that the phosphorus summit he recently organized was meant to move beyond finger pointing and towards collaborative solutions. "Unfortunately, subsequent media reports have been more than happy to point fingers at agriculture, especially large dairies," said Laurie Fischer, the DBA's Director of Dairy Policy. "This is simply not fair." The summit featured the owners of two large dairies who shared the many steps they are already taking to reduce the possibility of phosphorus runoff.
Read More

 

subscribe.png



icon_calendar.gif




Dairy Markets & Policy


Down Cow Standard
Operating Procedures
   
ANIMART and the Dairy Business Association have teamed up to educate the
dairy industry about properly handling down and sick cattle. View and download ANIMART's Down Cow Standard Operating Procedures document:
 
Click here for English
 
Click here for Spanish